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    May 2019 Digital

    L’orange Vélodrome fait son cinéma

    Customer : Orange

    Areas of Expertise : Digital

    Accomplished tasks :  

     

    Tasks carried out:

    For the second year in a row, the famous Marseille stadium “L’Orange Vélodrome” hosted a projection outdoor on May 17, 2019 and an exceptional device based on the Cannes Film Festival.

    For the occasion, we help Orange brand to develop their digital and social media strategy. Our main goal was to promote “Orange Vélodrome makes its cinema”, a free event dedicated to a local, general public, family and intergenerational target.

     

    Our missions:

     

    Digital:

    • Realization of a digital recommendation
    • Development of a specific digital strategy

    Social networks:

    • Realization of editorial calendars
    • Facebook ads

    Influence Marketing:

    • Developing an influencer strategy
    • Identification & talent selection

     

    This project was realized by the digital team of Cannes.

    A
    digital recommendation

    3
    Months of preparation

    2019
    Year

    Orange Vélodrome
    Location

    Other achievements